Harness Informed Decision-Making with Prestau Comp Intel
Picture this: you, armed with our competitive intelligence dashboard, monitoring the realm of competing restaurant brands. With just a few clicks, you expose the locations of your rivals, – be it physical or dark store – and gain access to their latest merchandising manoeuvres across every channel. This is what Prestau Comp Intel is, empowering you to:
.... outwit the competition by refining your marketing strategy, and establish your dominance in your restaurant niche.
Prestau's Comp Intel: Insights. Visualised.
TLDR: our comp intel provides you with quick, easily comprehensible and exportable insights on your competition’ presence and offers.
Location, location, location
It's (hyper) local
In the realm of aggregators, your guests constantly compare your offerings with those of your local rivals. To thrive in this competitive landscape, it's crucial to zoom in and truly understand the pulse of your local scene. That's where prestau Comp Intel shines brightest. Tap into the power of local knowledge and gain the competitive edge you need to stand out in the crowd.
Staging included
Visual first
At Prestau, we prioritise the power and efficiency of visualising data. With our Comp Intel, you can effortlessly identify "gaps" in your competitors' opening hours, gaining valuable insights at a glance. Also, our solution transforms store numbers into an interactive treemap, empowering you to make informed decisions based on clear visualisations. Easily spot trends in your rivals' growth path and use them to your advantage.
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The why of prestau Comp Intel:
Gain a Competitive Edge: Our Actionable Insights Empowering Menu Optimisation
How This Works
We keep a watchful eye on your menus as well as your rivals’ across popular channels like UberEats, Deliveroo, and JustEat. Our continuous monitoring ensures you’re always in the know.
From these continuous visits, we extract the key information and invaluable insights you need to stay ahead of the competition.
Promotional Calendar View
We serve up a matrix that showcases the offers from your competition, cleverly plotted against a rolling calendar week – and using distinct colours to separate types of offers.
Geo-map competing brands
Discover the world of competing brands and their restaurant locations through our geo-map. Mouse scroll to zoom in on specific regions, enabling a birds-eye view of the competitive landscape.
Toggle the visibility of specific brands ON/OFF, allowing you to focus on the ones that matter most to you.
Launch dates
Get a historical overview of your competitors’ expansion with our launch date view.
Uncover precisely when your rivals opened up their stores, allowing you to track their growth and better understand their journey.
Opening Hours
Visualise opening hours through a matrix display. Identify gaps in the opening hours landscape visually and seize the opportunity to strategically adjust your own schedule.
Store ratings
Keep track of your store ratings and how they stack up against your competition.
Dark or Physical?
Effortlessly differentiate between physical stores and dark kitchens among your competitors.
Gain insights into their business models and understand the strategic choices they make.